Netflix is reportedly getting into the games business

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Netflix is apparently attempting to make inroads into the video games business according to a recently released report.

A story published on The Information states that the movie and television series streaming giant is looking to hire a gaming industry veteran at an executive level to lead the charge into future gaining initiatives.

Netflix turns its attention to games

According to a report on Gamespot, Netflix is essentially looking (at least for now) at creating a service along the lines of Apple Arcade except without any adverts.

“Our members value the variety and quality of our content. It’s why we’ve continually expanded our offering–from series to documentaries, film, local language originals and reality TV,” Netflix told GameSpot.

“Members also enjoy engaging more directly with stories they love–through interactive shows like Bandersnatch and You v. Wild, or games based on Stranger Things, La Casa de Papel and To All the Boys. So we’re excited to do more with interactive entertainment”.

This wouldn’t be the first foray into games for the streaming service; it released a game version of Stranger Things back in 2019 (which didn’t go down very well) and has dabbled in interactive entertainment in the forms of Black Mirror: Bandersnatch and You v. Wild.

This is certainly a developing situation to watch with interest; Netflix not only has pots of money, it’s also on pretty much every gaming platform you could think of at the moment.

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I've been writing about tech and games for around 20 years. Been playing games since I was tall enough to reach the controls on an arcade machine. Old enough to remember when games weren't something people yelled at each other about.

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