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For a tech conference hailed as the biggest event in the mobile world, the Mobile World Congress (MWC) has been somewhat unsuccessful at producing as many wow moments as we would have liked to see over the last few years. What used to be arguably the year’s most exciting showcase of new devices (outside of Apple launches) has turned into a parade of new ‘flagship’ devices that all offer essentially the same thing.

We’ve gotten used to Facebook being rather terrible at anything like protecting user privacy, being transparent about … most things, or keeping its promises. So we could be forgiven for being skeptical of Mark Zuckerburg’s newest note to the internet, which claims that Facebook is looking towards a “privacy-focused” future for the social network.