Samsung’s range of Frame TVs are just like its regular television sets, with a very slight difference — they don’t look like TV sets. Instead, they’re rather cleverly disguised as picture frames (provided you’ve got it mounted on a wall somewhere), capable of showing all manner of artwork.
Well, the range just got a little larger, thanks to a new partnership with the Musée du Louvre.
Samsung, but French
Which means, if you own one of the company’s Frame TVs, you no longer have to travel to Paris to take in artwork like The Mona Lisa or The Wedding at Cana (or the other 38 pieces of artwork that you’d normally have to spend hours standing in line to view). The partnership sees 40 works of art, as well as photographs of the world-famous museum and its surrounds — like the Louvre Pyramid and Tuileries Garden — added to Samsung’s Art Store.
The artwork joins material collected from the Prado Museum in Madrid, the Albertina Museum in Vienna, the Tate Modern in London, the Van Gogh Museum in Amsterdam, the Hermitage State Museum in Saint Petersburg, bringing the total number of works of art up to more than 1,500. Since tastefully-reproduced artwork is the main reason to own one of Samsung’s Frame TVs, this can only be a good thing. You know, if you’re into that. And by ‘that’, we mean ‘some of the finest creative works ever produced by human hands’.
Samsung’s Wonjin Lee said, “We want to offer much more than a television, inviting Art into the homes of The Frame owners everywhere. This catalog lists works by hundreds of artists, covering diverse periods, from ancient civilizations to modern art.” And there’s more to come from the Louvre partnership, though the company is a little murky on what form it might take — only that it’ll be exclusive to Frame owners. Guess we’ll have to wait and see what work of art they come up with next.