The current lockdown and cabin fever might be setting in around the country. Twitter trends in South Africa aren’t normally this ferocious. Multichoice-owned DStv is in the Twitter crosshairs as #DStvMustFall trends on the micro-blogging service.
The complaints aren’t new at all. At fault are DStv’s subscription prices, as well as its tendency to repeat its content ad nauseam. It appears that when subscribers are all stuck at home and not headed to work for half the day, those repeats are a lot more grating. Especially when all of the sport — the main drawcard for satellite services the world over — has been cancelled.
Tips for alternatives to DStv are being offered, calls for subscription price drops and free access for the duration of lockdown are common and there’s a fair amount of talk about unbundling — allowing users to curate their own bouquet of channels at a reduced cost.
How the satellite provider responds to this will actually matter — #DStvMustFall is poking at all of the service’s faults which, with the absence of sports and its viewers at home 24/7 with next to nothing to do, are more apparent than ever.