It’s time once again to ask whether you really need the newest iPhone. That’s not a situation unique to the newly-announced iPhone 16 Pro Max and it’s not a difficult question to answer either. Apple does its level best each year to ensure that the answer is ‘yes’. 2024 seems to be no exception.
But it may not necessarily be the case. Particularly for users who bought an iPhone 15 Pro Max at any time in the last twelve-month cycle, an immediate upgrade may not be the most sensible choice. If your iPhone is getting long in the tooth — say, old enough that it’s no longer getting iOS updates — then the choice is simple. The iPhone 16 Pro Max is hands-down Apple’s best phone ever. If you own one of Apple’s last two best phones ever, though…
Button it up
It’s also exceedingly well engineered, to the point where we shudder to think what will happen to Apple’s latest and greatest if there’s a problem with the camera key. But if you want the smartphone with the greatest number of physical keys, the 16 Pro Max (and the 16 Pro) will scratch that itch.
Screen test
That means more pixels (1,320 x 2,868 versus 1,290 x 2,796 in the 15 Pro Max) but functionally, nothing has changed. It’s still a 120Hz Super Retina XDR OLED with HDR, Dolby Vision, and a peak brightness of 2,000 nits. Even the pixel density (460ppi) hasn’t budged. They might as well be the same screen. The extra 0.2in probably isn’t enough to make you trade up on its own, no matter how skinny Apple has made the bezels.
Pictures and power
If you’re using the 16 Pro Max the way Apple obviously expects you to, then yes. Video and image editing, audio recording, and general multimedia functions are the way forward with this phone, helped along by Apple’s new AI (Apple Intelligence) functions which squeeze every bit of utility out of the 16 Pro Max’s hardware. If you’re a normal person, though? You’ll probably struggle to tell the two phones apart.
Until you fire up the camera, anyway. This is weird because Apple hasn’t done anything novel with its camera layout for 2024. As with Samsung’s newest devices, the major differences are enabled by software. Unless you count that new Taptic shutter key, which is a very neat touch for photographers. We expect it to be cloned by Chinese companies immediately. It’s that cool. But it’s not enough to make 15 Pro Max owners experience FOMO unless they’re incredibly paranoid.
Should you buy the iPhone 16 Pro Max?
If you’ve got the budget and need a highly advanced video and stills camera in your pocket, plus a mobile recording studio, and don’t already own a recent Pro Max, you’ll want to line up outside an Apple store to get your hands on one come launch day. Or, at least, that’s what you would have to do if pre-orders and deliveries hadn’t made that particular activity redundant. But if you’re doing it ironically, for the ‘Gram, it’s an option.