Governments and advocates in the U.S. and Europe, as well as elsewhere around the globe, have been pushing Facebook to make the inner workings of its advertising system clearer to the public.
Facebook, as hard as it might be to believe, is far more interested in you as a potential advertising target than as a user. That’s how the company makes its money, after all — by serving advertisements up to neatly-catalogued eyeballs. So it should come as no surprise that Facebook is going to be introducing a whole lot more ads to videos posted to the social network. That’s the...[Read More]
Some internet users deploy an adblocker as a form of self defence because there’s nothing like visiting a website and seeing nothing but wall-to-wall ads with pop-ups and pop-unders vying for your eye’s attention. The solution, besides an adblocker, would seem to be simple – less intrusive website advertising (of the sort that Stuff uses, yes?). Of, if you’re Facebook, you ...[Read More]
Facebook’s Sponsored Stories ad campaign, which saw user actions on Facebook being converted into advertisements for various companies, will be phased out of existence a little later this year. 9 April seems to be the the effective final date for Sponsored Stories, according to the company. The social network revealed this information through a platform roadmap announcement which lists sever...[Read More]