Want to know more about South Africa’s longest-running loyalty program? Tune in to the conversation between Stuff‘s Toby Shapshak and FNB eBucks’ CEO Pieter Woodhatch to find out where the programme came from, what sort of challenges it faced along the way, and how the rewards system evolved since its inception.
Expect deeper insight into how everyday South Africans have come to rely on eBucks and learn how the rewards tiers have changed to better benefit FNB’s customers. Odds are that if you’ve got a query, it’s been answered here.
A greater understanding of how FNB’s retail and online partnerships have changed (and are changing) the nature of eBucks, for the company and its customers, also awaits. Finally, see what sort of differences the new eBucks Payday feature has made in the lives of customers around the country.
