Of all screen-time enabling devices, smartphones are the truly ubiquitous ones, which in essence makes them tools of equity in the 21st century that provide access to billions of people around the world.
Augmented reality game Pokémon Go has been downloaded more than 800m times, making it one of the most successful examples of location-based media to date. Although its popularity peaked and then plummeted in 2016, it’s still being played by roughly 5m people all over the world on a daily basis – and our research shows it’s making a real difference to their lives. The game blends physical space wit...[Read More]
Can you tell what a geek looks like any more? Of course you can’t, it’s all acceptable now to be a teeny bit obsessed — which means that Star Wars fans have been hitting the gym. Actually, they’ve always been there but it’s acceptable now to admit to being a fan of the Force. Which means that you could get away with installing these Star Wars-themed workout items from...[Read More]