In today’s fast-evolving world of digital creation, professionals and aspiring creatives need tools that don’t just keep up—they need technology that empowers and accelerates their vision. Enter the ASUS ProArt PZ13, a next-generation laptop powered by Qualcomm’s Snapdragon X Plus processor, built for creative professionals, visual/media students, and tech-savvy early adopters alike.

This AI-driven powerhouse sets a new benchmark in portable performance, combining speed, intelligence, and endurance in a sleek, versatile design, weighing under 1kg.

Power at the core: Snapdragon X Plus

At the heart of the ProArt PZ13 lies the Snapdragon X Plus platform, featuring a high-performance Oryon CPU and Adreno GPU. This combination effortlessly handles demanding tasks such as:

3D rendering
High-resolution video editing
Animation and simulations

A built-in AI engine, capable of up to 45 TOPS (Tera Operations Per Second), further accelerates real-time features like image enhancement and intelligent file organisation, bringing speed and fluidity to every step of the creative process.

Vivid visuals

The 13.3-inch 3K OLED touchscreen offers exceptional clarity and colour accuracy. Certified Pantone Validated, it’s perfect for creatives who demand true-to-life colour—ideal for graphic designers, videographers, and digital illustrators.

AI-optimized workflow

Built-in access to ASUS Copilot+ PC unlocks powerful tools like:

StoryCube – an AI-based content management system that organises assets for easier discovery and editing. Explore StoryCube.
ProArt Creator Hub – a centralised platform for colour calibration, performance tuning, and workflow customisations.

These tools help streamline creative tasks, allowing users to focus more on ideas and less on file logistics.

Dolby Atmos and Smart Amp technology deliver rich, studio-like sound.
A 5MP front-facing IR camera supports Windows Hello login and sharp video conferencing.
The 13MP rear camera is ideal for spontaneous content capture or remote collaboration.

Students in visual media, design, or animation programs will find the ProArt PZ13 a powerful yet lightweight companion. Weighing just 0.85 kg and featuring a detachable keyboard, it effortlessly transitions between laptop and tablet modes. Its battery delivers up to 21 hours of video playback, making it perfect for long days of editing, studying, or creating on the go.

Designed with the future in mind, the ProArt PZ13 includes:

Wi-Fi 7
USB4 and Bluetooth 5.4
MicroSD slot for fast media transfers

With IP52 water and dust resistance and military-grade durability, this device is ready for both studio work and unpredictable environments.

Advanced security for today’s workflows

The ProArt PZ13 integrates Qualcomm’s Secure Processing Unit and Microsoft Pluton, providing hardware-level protection. AI-enhanced privacy tools and advanced noise cancellation add extra layers of security and focus, whether you’re in a meeting or editing in public.

5 Standout Benefits of ASUS Snapdragon-Powered Laptops:

Smarter creativity with AI
Real-time enhancements for faster image editing, smarter file management, and optimised performance.
Exceptional battery Life
Up to 21 hours of usage—ideal for mobile creators and students with packed schedules. (This has been put to the test.)
Pro-Level performance
Desktop-class computing in a silent, fanless chassis powered by the Oryon CPU and Adreno GPU.
Next-gen connectivity
Instant cloud syncing, ultra-fast file transfers, and seamless collaboration with Wi-Fi 7 and USB4.
Portable and tough
Sleek, sub-1kg design with military-grade durability—made to travel without compromise.

The ASUS ProArt PZ13 is now available via the official ASUS South Africa website.