Author: The Conversation

Each one of us could be watching an online video at some point on any given day. We could be following the news, listening to a report, learning from a how-to video, taking in sports highlights or watching a TV show. Online video streaming has had a great impact on our lives, changing many aspects including entertainment, education and marketing. YouTube alone is full of how-to videos, tutorials and lectures that are beneficial to people around the world. As on-demand TV streaming has increased in popularity, many consumers have cancelled their cable TV subscriptions in favour of platforms such as…

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