Do your stories justice with Canon’s cutting-edge 4K-capable EOS M50 mirrorless camera

The Canon EOS M50 is designed for today’s modern adventurers and is Canon’s first mirrorless camera to feature 4K movie capability, a Vari-Angle touchscreen and Canon’s latest DIGIC 8 image processor.

Coupled with Bluetooth®1 and Wi-Fi2 for seamless connectivity, an APS-C sized 24.1 Megapixel CMOS sensor for beautiful soft backgrounds and sharp, high-resolution images in low-light situations, and 10 frames per second (fps) continuous shooting for capturing the most fleeting moment in rich defined detail.

With a super-fast and responsive autofocus system, the camera’s Dual Pixel CMOS AF speed enables photographers to capture crisp, high-resolution images and Full HD videos with beautiful depth of field control for sharp subjects and soft backgrounds.

The EOS M50 features Canon’s latest DIGIC 8 image processor, Auto Lighting Optimiser, Digital Lens Optimiser and Highlight Tone Priority, for superb high-quality images ready to share straight from the camera.

The EOS M50’s bold and contemporary design offers a modern take on a traditional shooting experience, with its large centrally mounted electronic viewfinder.

The Canon EOS M50 integrates effortlessly with smart devices, using the free Canon Camera Connect app for iOS and Android. A constant low energy Bluetooth connection allows a smart device to ‘wake up’ the camera, perform remote triggering, and facilitates a simple switch to Wi-Fi for remote Live View shooting and transferring images.

The Canon EOS M50 automatically captures photos and movies packed with detail, thanks to a host of in-camera optimising technologies enabled by the DIGIC 8 image processor.

For more information please visit www.canon.co.za or follow Canon on Facebook, Twitter, Instagram or LinkedIn