A report by specialist research firm Greencrest has placed Twitter value at around $11 billion reports The Guardian. The firm also claims that Twitter will be using 2013 to prepare to go public in 2014.
The company’s valuation is based on trading that takes place in secondary markets, where unofficial trading on the company takes place privately. Speculation that Apple is interested in acquiring the company has also bumped up the company’s projected value, which dropped when Facebook’s IPO took place in 2012, but Greencrest analyst Max Wolff said “Using the secondary market for shares to mark enterprise value is a very difficult and opaque process.”
Wolff went on to say “That said, Twitter is up since the Facebook IPO and is now valued at northward of $11bn. This makes sense as growth in users and new monetisation efforts are both yielding fruit and pointing toward a good 2013 for Twitter.”
Source: The Guardian