You probably won’t have heard of UMi, but it looks ready to launch a sleeper smartphone that could be as big a game-changer as the OnePlus One.
The Chinese manufacturer is preparing the UMi Touch, a phone with premium specs but without a premium price. In fact, if you move quickly, you can grab one for $99 (R1,600).
The UMi Touch is set to go on sale in March for $170 (R2,700, but if you register for a discount through the UMi partner program, the first 1000 customers will get a major discount – be warned, the site’s experiencing a bit of traffic.
Why should you get excited about a phone from a company you’ve never heard of? Well, it’s got an impressive feature list, headlined by Android 6.0 Marshmallow – still a rarity on seriously cheap phones.
A 5.5in full HD display and a Sony-supplied 13MP rear camera are also near the top of the list, and while a MediaTek CPU might not be as fast as a Snapdragon or Exynos processor, the octa-core chip UMi has picked should still be plenty snappy – especially paired with 3GB of RAM.
Battery life should be fantastic too, with a 4000mAh cell promised to make an appearance.
If all that sounds good (and you’re willing to take a leap into the unknown), then you’ll have to move fast; there’s only four days left to sign up for the partner program, with the first 1000 phones going on sale on 17 February. The price bumps back up to $180 (R2,900) on the 18th, and phones should start shipping on 20 March.