Apple reports Q2 financial results, iPhones up, iPads down


Apple has reported their financial results for the second quarter of 2014 and the news is good for the company, though almost nobody was expecting them to have a bad time this year as far as revenue and profits are concerned. The company has posted profits for the quarter of $10.2 billion on revenues of $45.6 billion, an improvement year-on-year. Apple in 2013 reported profits of $9.5 billion on revenues of $43.6 billion.

While Apple saw an increase across the board in terms of cash, a lot of their earnings were driven by driven by iPhone sales. Engadget reports that Apple sold 43.7 million iPhones over the reported period, a substantial increase over Q2 2013 where the company shifted 37.4 million phones. The iPad was less impressive, taking a dip from around the 20 million mark this time in 2013 to 16.4 million in the current quarter. Those aren’t bad sales numbers by anyone’s standard but it still counts as a decline.

Apple CEO Tim Cook said in a press release “We’re very proud of our quarterly results, especially our strong iPhone sales and record revenue from services. We’re eagerly looking forward to introducing more new products and services that only Apple could bring to market.”

While we’re not sure if Cook is referring to wholly new devices or just updates of existing tech, the statement could be taken for a reference to Apple’s long-rumoured smartwatch. We’re just putting that out there, especially since the company may need something completely new to keep their numbers up.


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