Research in Motion’s share price increased by as much as 11% earlier this week, ahead of the planned reveal and launch of the company’s latest BlackBerry 10 devices.
The lack of any new smartphone news at this year’s Consumer Electronics Show has been tagged as a possible reason for the upswing. It is also being seen as a positive sign for RIM’s pending launch, with one analyst saying “The lack of new smartphone buzz could be seen as positive given it clears the road for the BlackBerry 10 device announcement January 30.”
The company also conducted a so-called ‘Portathon’ over the past weekend, which offered cash incentives and hardware prizes to app developers who converted their software for submission to the BlackBerry app store ahead of the BlackBerry 10 reveal. RIM’s vice president of developer relations Alec Saunders said via Twitter “Well there you have it. 37.5 hours in, we hit 15,000 apps for this portathon. Feel like I’ve run a marathon. Thanks to all the devs!”